Strategy. Storytelling.
KD Collective Media is a boutique social media management and marketing company based in New Braunfels, Texas. We specialize in creating digital strategies that help small businesses grow through elevated visuals, storytelling, and connection.
Founded by Khalie Cassard, KD Collective Media was built to make social media feel simple, beautiful, and effective.
MEET THE OWNER
I’m Khalie, the founder and creative director of KD Collective Media. I started this business with a simple goal: to help small businesses feel confident and seen online through elevated strategy, storytelling, and design.
Before launching KD Collective Media, I graduated from Texas State University with a degree in Family and Consumer Sciences and with the intent to begin my career in teaching (my lifelong dream). Shortly after graduation I had a change of heart, and began working in the social media world. While I loved working in education, I realized I had a passion for helping others grow creatively by building brands, content, and communities that make a lasting impact.
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That passion led me to build a social media agency rooted in southern hospitality, strong relationships, honesty, and creative strategy that works.
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When I’m not filming for clients or curating content calendars, you can find me with my fiancé Nolan, spending time with family, at the ranch, or hanging out around Gruene. My life and business are both built around the same values: connection, creativity, and authenticity.
Our Approach
Every business has a story worth telling. At KD Collective Media, we take a hands-on approach to understanding your brand, crafting content that speaks directly to your audience, and using strategy to bring it all together.
Connection Over Perfection
Social media should build relationships, not overwhelm you. We focus on creating meaningful content that resonates.
Intentional Storytelling
Every post, caption, and video serves a purpose. We help your brand speak clearly and consistently online.
Elevated Simplicity
We believe in clean visuals, authentic messaging, and results that make an impact — without the chaos.
FAQ
Q: What services do you offer?
I specialize in full social media management, content creation, and brand strategy for small to mid-sized businesses. That includes monthly management packages, content days, 1:1 strategy sessions, and custom add-ons like branded graphics or event coverage.
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Q: Do you only work with local businesses?
No! For content days or in-person filming, I focus on the Central and South Texas areas, but strategy and management services are available anywhere.
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Q: How does the process work if I want to start services?
Everything begins with an Initial Consultation. During that call, we’ll discuss your goals, your current social presence, and which service best fits your business. After our meeting, you’ll receive a custom proposal outlining your options, pricing, and next steps.
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Q: Do you provide captions, hashtags, and SEO optimization?
Yes! All content includes strategic captions, keyword-rich hashtags, and SEO optimization to help your posts perform their best.
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Q: What’s the difference between the Initial Consultation and the 1:1 Strategy Session?
The Initial Consultation is for new clients who are deciding between services or exploring how KD Collective Media can help.
The 1:1 Strategy Session is for business owners who want to learn how to manage their own social media with professional guidance, tools, and strategy templates.
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Q: Do I need to have social media accounts already?
No. Whether you’re starting fresh or looking to refine your existing platforms, I’ll help you develop a strategy that fits your stage and goals.